Your Guide to Complimentary Media Resources at the PGA Show

A PGA Show exhibitor news release template has been designed for you to easily insert your company and product information for distribution to media regarding your Show participation and product announcements at the upcoming Show. Add your news release to the “Upload Documents” section of your exhibitor profile and share with media partners identified below.

The PGA Golf Exhibitions' partnership with The Golf Wire, golf's daily electronic newsletter reaching 130,000 golf industry executive subscribers, provides PGA Show exhibitors with one free news release submission regarding PGA Show participation, available between October 15, 2024, through January 24, 2025. The release must include details of participation in the PGA Show within the press release text; use an e-mail subject heading of "Wire: PGA Show 2025" & be sent to [email protected].

• News release should be attached as a word document and any images as jpegs. Limit one release per exhibiting company; one release per email.
• Exhibitors with a “New Exhibitor Package” receive one full year of free unlimited news release submissions. Contact Larry Olah at [email protected] to begin your submissions.
• All other new exhibitors can receive a 50% discounted One-Year Basic or Preferred News Release Package.
• For more information about The Golf Wire corporate subscription rates and packages, visit www.thegolfwire.com or contact Larry Olah at [email protected].

The PGA Golf Exhibitions' partnership with The First Call, golf’s daily digital newsletter reaching thousands of consumers and golf industry executives, provides PGA Show exhibitors with one (1) free news release submission regarding PGA Show participation, available through Jan. 24, 2025. The release will run in The First Call newsletter and be posted online (firstcallgolf.com) and must include details of participation in the PGA Show within the press release text; use an email subject line of "PGA Show 2025" and be sent to [email protected]. 

Each Show day, PGA Show News brings all the news, events, new products, celebrity appearances and PGA Show Week happenings right to your mobile device or laptop.

Exhibiting companies are invited to share product introduction news and images for editorial consideration in the PGA Show News.  This is not a paid-advertising program, but a free submission opportunity of the products you plan to introduce at the 2025 PGA Show (embargoed until PGA Show Week).

PGA Magazine will provide comprehensive Show coverage in PGA Magazine and PGAMagazine.com

Submit exhibitor product information and images to PGA Show News and PGA Magazine by emailing [email protected] with the subject line of “PGA Show 2025.”

The PGA digital team will provide extensive coverage of the event at PGA.com and on PGA of America social channels.  Send exhibitor media announcements to [email protected] with the subject of “PGA Show 2025.”

Golf Channel will broadcast live from the range at PGA Show Demo Day, Jan. 21, and from their Show Floor studio, Jan. 22-24. GOLF TODAY, Golf Central and GolfChannel.com will cover breaking industry news and feature innovative products for the upcoming golf season to their worldwide golf consumer audience.

To share your company and product announcements taking place at the PGA Show with the Golf Channel news staff for editorial consideration, please send your announcement to [email protected]  with the subject of "PGA Show Exhibitor Announcement." 

PGA Golf Exhibitions provides a meeting room for companies to hold 25-minute news conferences. Room set-up, staging and most AV equipment are provided at no charge. Contact [email protected] to reserve.  Please include preferred date and time for the reservation.

• Location:  The PGA Show Media Center is located on the third level of the OCCC (one level above the exhibit hall) in Room W311.
• Exhibitor Photography/Video Recording:  If you plan to photograph or film your booth using an EAC photographer or video team, the EAC must agree to terms/conditions at the onsite Media Center and may photograph/record only the booth(s) with which they have contractual arrangements. (Please see exhibitor manual for additional details.)
• News Conference Facilities:  The complimentary exhibitor news conference facilities are located within the Media Center in Room W312A (reserved in advance).

• The registration system for ALL attendees is designed to preserve the business-to-business environment of the PGA Show floor. All attendees have been asked to supply golf industry business/media credentials in the registration process.
• Editorial media badges: Positions eligible for an editorial media badge include writers, editors, reporters, talent/hosts, producers/directors, production crew (audio, camera, lighting), photographers and freelancers on assignment, representing a media platform regularly covering golf, sports business and/or golf lifestyle topics.
• Influencer badges (social media): Active golf content creators with an engaged following on an established social media platform may apply for an Influencer media badge to create and post golf/golf lifestyle content from the event.
• Non-editorial media badges: Positions eligible for a non-editorial media badge include professional non-reporting positions at a media outlet, media/PR professionals at an allied golf organization or professionals of an exhibitor-contracted media/PR agency (who are not exhibitor staff).
• The PGA Show Media Center is open to all media badges, but the working/filing media area is provided exclusively for editorial media. Learn more about the media registration policies.