Your Guide to Complimentary Media Resources at the PGA Show

We are glad your company has chosen the PGA Show to connect with influential PGA Professionals, golf buyers and media.

Please utilize the free media resources below and let us know if we can be of special assistance.

Sherry Major
Media Consultant
sherry.major@rxglobal.com
305.318.5208

Attending Media

Nearly 1,000 editorial media professionals representing some 25 countries typically attend and report from the PGA Show. Reporting media outlets represent the full spectrum of consumer and trade golf media outlets, plus business, sports, and lifestyle outlets. Golf Channel, CBS Sports Digital, Sirius XM PGA TOUR Radio, PGA Magazine, PGA.com and SI Golf/Morning Read have broadcast studios right on the Show floor to cover all the latest products and industry newsmakers during PGA Show Week. Additional event partnerships with Global Golf Post, Golf Retailing (UK) and The Golf Wire build a strong network of media platforms to reach industry executives and golf consumers through your participation in the PGA Show.

Your PGAShow.com Listing

The exhibitor directory at PGAShow.com and within the PGA Show mobile app are important resources for PGA Professionals, retailers, and MEDIA to learn more about your company. At absolutely no cost, your company can showcase the following for free in your exhibitor listing: company name, description, brands, product categories and listings, booth number, address, phone number, Web site URL, press releases, public relations contact, celebrity appearances, in-booth events and show specials.  Log in to the exhibitor dashboard to add/update your company Show information.

If you have any problems accessing the exhibitor dashboard, please contact your Customer Success Coordinator at any time.

Therese Del Mundo
therese.delmundo@rxglobal.com
+12038405829

Jeric Espanola
jeric.espanola@rxglobal.com
+12038405842

Rowena Villar
rowena.villar@rxglobal.com
+12038405962

Angela Valencia
angela.valencia@rxglobal.com
+12038405849

Exhibitor News Release Template

A PGA Show exhibitor news release template has been designed for you to easily insert your company and product information for distribution to media regarding your Show participation and product announcements at the upcoming Show. Upload to the “Upload Documents” section of your exhibitor profile and share with media partners identified below.

Exhibitor Press Kit Template

A PGA Show exhibitor press kit template has been designed for you to easily add all the pertinent media materials for use by attending media. Upload to the “Upload Documents” section of your exhibitor profile.

Exhibitor Social Media Toolkit

Access PGA Show social images, web banners, sample posts and tips to increase brand exposure through your social media channels.

FREE News Release Submission to The Golf Wire

The PGA Golf Exhibitions' partnership with The Golf Wire, golf's daily electronic newsletter reaching 100,000 golf industry executive subscribers, provides PGA Show exhibitors with ONE free news release submission regarding PGA Show participation, available between October 15, 2021, through January 28, 2022. The release must include details of participation in the PGA Show within the press release text; use an e-mail subject heading of "Wire: PGA Show 2022" & be sent to releases@thegolfwire.com.

  • News release should be attached as a word document and any images as jpegs. Limit one release per exhibiting company; one release per email.
  • Exhibitors with a “New Exhibitor Package” receive one full year of free unlimited news release submissions. Contact Larry Olah at lolah@thegolfwire.com to begin your submissions.
  • For more information about The Golf Wire corporate subscription rates and packages, visit www.thegolfwire.com or contact Larry Olah at lolah@thegolfwire.com.

FREE News Release Submission to The First Call

The PGA Golf Exhibitions' partnership with The First Call, golf’s daily digital newsletter reaching hundreds of thousands of consumers and golf industry executives, provides PGA Show exhibitors with ONE (1) free news release submission regarding PGA Show participation, available through Jan. 25, 2022. The release will run in The First Call newsletter and be posted online (firstcallgolf.com), and must include details of participation in the PGA Show within the press release text; use an email subject line of "PGA Show 2022" and be sent to pr@firstcallgolf.com.

FREE Product Submission to PGA Show News

Each Show day, PGA Show News brings all the news, events, new products, celebrity appearances and PGA Show Week happenings right to your mobile device or laptop.

Exhibiting companies are invited to share product introduction news and images for editorial consideration in the PGA Show News.  This is not a paid-advertising program, but a free submission opportunity of the products you plan to introduce at the 2022 PGA Show (embargoed until PGA Show Week).

PGA Magazine & PGA.com

Submit your company product news to the PGA of America's influential media properties:

  • PGA Magazine - PGA Magazine will provide comprehensive Show coverage in PGA Magazine and PGAMagazine.com. All exhibitor media materials should be sent to djozwiak@pgamagazine.com
  • PGA.com - Editors from the PGA.com staff will produce the official webcast of the PGA Show. Send exhibitor media announcements to mailbag@pgahq.com.

CBS Sports Digital

  • CBS Sports Digital daily coverage and reviews, Jan. 25-28
  • CBS Sports HQ live programming from the CBS Sports studio on the PGA Show Floor, Jan. 26-28
  • First Cut Podcast recording from the CBS Sports studio on the PGA Show Floor, Jan. 27
  • How to Contact:
    • To share your company and product announcements taking place at the PGA Show with the CBS Sports news staff for editorial consideration, please send your announcement to pgashow@cbsinteractive.com with the email subject of "PGA Show Exhibitor Announcement."

Golf Channel

  • Live remotes from the Golf Channel studio on the range at PGA Show Demo & Fitting Day, Jan. 25
  • Live remotes from the Golf Channel studio on the PGA Show Floor, Jan. 26-28
  • PGA Show coverage on Golf Central and GolfChannel.com
  • How to Contact:
    • To share your company and product announcements taking place at the PGA Show with the Golf Channel news staff for editorial consideration, please send your announcement to pgamerchshow@golfchannel.com with the email subject of "PGA Show Exhibitor Announcement."

Complimentary News Conference Facilities

PGA Golf Exhibitions provides a meeting room for companies to hold 25-minute news conferences. Room set-up, staging and most AV equipment are provided at no charge. Contact Sherry.Major@RXGlobal.com to reserve.  Please include preferred date and time for the reservation.

Main PGA Show Media Center

  • Location:  The PGA Show Media Center is located on the third level of the OCCC (one level above the exhibit hall) in Room W311.
  • Exhibitor Photography/Video Recording:  All exhibitor recording equipment (audio/video) should be brought to the Media Center where the camera operator will need to sign a standard PGA Shows recording agreement to receive a security clearance band to attach to the recording equipment.
  • News Conference Facilities:  The complimentary exhibitor news conference facilities are located within the Media Center in Room W312A (reserved in advance).
  • Show Floor Presentations/Special Events:  Exhibitors utilizing wireless cameras, microphones, IFB/IEM or intercoms for Show floor presentations are required to request a complimentary assigned radio frequency from Professional Wireless Systems.  

Main Media Center Hours of Operation

  • Monday, January 24: 1:00 p.m. – 5:00 p.m.
  • Tuesday, January 25: 8:00 a.m. – 5:00 p.m.
  • Wednesday - Thursday, January 26-27: 7:30 a.m. – 6:00 p.m.
  • Friday, January 28: 7:30 a.m. – 3:00 p.m.

PGA Show Floor Satellite Media Center

  • Location: Show Floor #4573
  • Radio/Podcast Studio + Digital/Broadcast Studio
  • Working media area (open exclusively to editorial media)

Know Your PGA Show Media Badge Classifications

  • The registration system for ALL attendees is designed to preserve the business-to-business environment of the PGA Show floor. All attendees have been asked to supply golf industry business/media credentials in the registration process.
  • Editorial media badges (brown) are available to reporting media professionals representing broadcast, print, digital or social media platforms.  Media must provide supporting press credentials/documentation upon application.
  • Non-editorial media badges (grey) are available for professionals representing a media outlet in a non-reporting capacity or media/PR professionals representing an allied golf organization or contracted by an exhibiting company.  Supporting credentials must be provided upon application.
  • The PGA Show Media Center is open to all media badges, but the working/filing media area is provided exclusively for editorial media. Learn more about the media registration policies.