NEW PRODUCT ZONE

The popular New Product Zone, a Show floor destination that some 87% of attendees visit, will showcase hundreds of the newest equipment, apparel, products and accessories in one convenient Show floor location in Booth 4301.

A panel of award-winning PGA Professionals and top golf buyers vote for three best new products among the merchandise displayed in the PGA Show New Product Zone. Judging criteria includes aesthetics, uniqueness, fills a consumer need and packaging/merchandising support. Winners are presented with the “Best New Product” Award in the New Product Zone.