Overview & Hours


Driving the Global Golf Industry Forward

Join the world’s largest golf gathering – the premiere destination for the business of the sport.

The PGA Show brings together the people that make golf possible - professionals, owners, vendors, leaders and more - to shape the future of the game. Whether you attend for your company, your facility, or your career, you’ll find value by experiencing the latest in golf innovation, connecting with key industry players, and learning new business skills. Now in its 73rd year, the PGA Show is a partnership between Reed Exhibitions (RX) and the PGA of America. The event will return to Orlando from Jan 20 - 23, 2026 and remains trade-only.



Demo Day

Orange County National Golf Center (OCN)
 

Tuesday, January 20, 2026
9:00 AM – 5:00 PM

Access Schedule:
9:00 AM: PGA of America Golf Professionals along with their staff and guests, LPGA Professionals, VIP Buyer Club Members and VIP Media

12:00 PM: General access for all registered attendees

Note: Demo Day will take place rain or shine.

Education

West Hall E/F Corridor Meeting Rooms, Orange County Convention Center (OCCC)

Tuesday, January 20 - Friday, January 23, 2026
Tuesday: 9:30 AM – 5:30 PM*
Wednesday: 8:30 AM – 4:30 PM
Thursday: 8:30 AM – 4:30 PM
Friday: 8:30 AM – 12:00 PM

*Sessions at Tee #3 will run from 9:30 AM to 3:00 PM during Demo Day at OCN. Education sessions at the OCCC will begin at 2:00 PM.

Exhibits

Orange County Convention Center – West Concourse

Wednesday, January 21 - Friday, January 23, 2026

Wednesday: 8:30 AM - 6:00 PM
Thursday: 8:30 AM - 6:00 PM
Friday: 8:30 AM - 2:00 PM



Who Attends

Golf Industry Professionals

Buyers for Golf Facilities and Courses

Golf Course Owners, Presidents, and Managers

PGA of America Golf Professionals, LPGA Professionals, International PGA Professionals

Assistant PGA Professionals & Associates

Golf and Pro‑Shop Owners and Managers

Golf Coaches and Instructors

Directors of Golf

Students and Entrepreneurs in the Golf Industry

Golf Tournament Directors and Organizers

Racquet Sports Professionals



Step Inside the PGA Show




Exhibiting Companies

Explore 1,000+ leading and emerging brands through interactive exhibits featuring the newest innovations in apparel, accessories, technology, equipment, training aids, travel, and more.

Events & Experiences

The PGA Show delivers events and experiences that excite, inspire, and engage, creating an atmosphere unlike any other trade show. From Demo Day and the Fashion Show to the Winter Jam Concert and more, it's where the golf industry comes together to connect, celebrate, and grow.



Hotel & Travel

Remove the guesswork from your planning. Connections Housing is the only approved housing vendor for the PGA Show and offers the lowest available rates with a seamless booking experience. Housing information will be available when registration opens.



PGA Show Insider – Newsletter Signup

Stay in the loop with the PGA Show by subscribing to the PGA Show Insider, our free quarterly newsletter. Delivered straight to your inbox, it's your source for discovering new products and brands, getting the latest on PGA Show updates, and maximizing your event experience.



Have Questions?