2012 Online Exhibitor Manual
Dear Exhibitor,
Welcome to the 2012 PGA Merchandise Show!
We are dedicated to making the 2012 PGA Merchandise Show one of your most successful business investments. There are a wide variety of marketing tools and promotional resources available to you as an exhibitor to help you achieve all of your business goals. Please use this Exhibitor Manual to support your Show plan and know that we look forward to helping you have a profitable experience at our 2012 PGA Merchandise Show.
The online manual makes it easier for you to find information, order services and implement marketing plans. Additionally, the Exhibitor Manual is frequently updated with additional resources and available online at www.pgashow.com under "Already an Exhibitor."
From ordering carpet to sending a news release... you will find valuable information, tools and resources at your fingertips in this manual and online. Here's just a sampling of valuable information in the manual:
- Exhibitor Action Checklist - This convenient page lists deadlines for all aspects of the show from Advance Order Discounts to directory closing dates. (Our research shows only half of our exhibitors take advantage of Advance Order Discounts of up to 30%!)
- Promotional Opportunities & Added Exposure – We offer several opportunities to increase your visibility, reach more buyers, and expose your company to influential media. A full menu of promotional activities is open to your company, including the Buyers' Guide and Directory, Web Banners, New Product Center, Pre-Show Planner, Demo Day, the Equipment Test Center and more. See the Public Relations & Marketingsection for details on all of the great opportunities that exist for your company. Contact your Sales Executive for more information.
- Exhibitor Badges – Register online for exhibitor badges. You can also register with the form found in the Exhibitor Badges & Lead Retrieval section or register by phone at (800) 840-5628.
If we can be of assistance to you, please do not hesitate to contact myself or a member of your PGA Golf Exhibitions team. We look forward to seeing you in Orlando!
Sincerely,
John McGeary
Industry Vice President
PH (203) 840-5522
CELL: (203) 807 0927
jmcgeary@reedexpo.com