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  • CPP 2.0 Teaching and Coaching Jump Start

    January 23, 2018, 8:30 AM - 2:00 PM, OCC

    Teaching & Coaching is one of the cornerstones our profession was built upon. This certification focuses on specific teaching & coaching concepts to enhance you...

    • Language: English

  • PGA Show Demo Day

    January 23, 2018, 9:00 AM - 5:00 PM, Orange County National Golf Center

    PGA Show Demo Day provides you with the opportunity to preview and test the newest innovations by leading golf brands in the industry. Golf equipment companies ...

    • Language: English

  • Normal Body Swing Connections

    January 23, 2018, 10:00 AM - 11:00 AM, Tee3- OCN

    " A look into the swings of today and how they create speed and power ". Participants will gain a better understanding of how the body works and why golf swings...

    • Language: English

  • FlightScope Academy Professional Certification Jump Start

    January 23, 2018, 11:00 AM - 5:30 PM, OCN-Tee 9

    FlightScope will be providing a sneak peek into our NEW FlightScope Performance Coach program, to be launched in 2018.  The Performance Coach program will expan...

    • Language: English

  • Junior Golf: Building a Physical and Technical Foundation for Overall Golf Development

    January 23, 2018, 11:30 AM - 12:30 PM, Tee3- OCN

    This presentation will discuss long term athletic development, building a foundation of proper swing mechanics to enhance the players for the long term.  Too of...

    • Language: English

  • How Important is Being in Shape to Play Golf? If so, What are the Most Important Exercises to do?

    January 23, 2018, 2:00 PM - 3:00 PM, Tee3- OCN

    Fitness. How important is fitness really in being able to play golf at a high level? What are the misconceptions about fitness? What is the priority for most go...

    • Language: English

  • Pelvic Powerhouse-Considerations of the Pelvis in the Modern Day Golf Swing

    January 23, 2018, 3:30 PM - 4:30 PM, Tee3- OCN

    The pelvis is often misunderstood in todays golf swing. Many of the common swing issues can be traced back fully or in part to inefficient movement of the human...

    • Language: English

  • PGA Merchandise Show Opening Ceremony

    January 24, 2018, 8:00 AM - 9:00 AM, Orange County Convention Center

    Join us at 8:45am in the Grand Lobby of the Orange County Convention Center for the 2018 PGA Merchandise Show Opening Ceremony! Live band will begin at 7:00am a...

    • Language: English

  • Equipment Test Center (ETC)

    January 24, 2018, 8:30 AM - 3:00 PM, Orange County Convention Center

    The Equipment Test Center is the ideal place to test the latest tools & equipment in the golf industry, with fully netted hitting bays & turf. Wednesday, Janua...

    • Language: English

  • The Body Swing Connection

    January 24, 2018, 8:30 AM - 9:30 AM, OCC

    Their is no one way to swing the golf club, their are thousands of ways. However their is a specific way that is best for you, but it is based on what you can p...

    • Language: English

  • Markdown and Clearance Planning

    January 24, 2018, 8:30 AM - 9:30 AM, occ

    Markdowns erode your profit margin! Planning for them will keep your bottom line healthy. Learn about clearance strategies and pitfalls to avoid which will help...

    • Language: English

  • Managing Up: Key Metrics and Benchmarks you need to know and understand to run a successful golf operation

    January 24, 2018, 8:30 AM - 9:30 AM, OCC

      Learn to capture, analyze and use data to make informed and effective business decisions

    • Language: English

  • TeamWork: A PGA Professional & Golf Fitness Professional Team-Up to Share their Secrets for Program Success

    January 24, 2018, 8:30 AM - 9:30 AM, OCC

    "Team Work" will offer key insights from industry professionals with an interactive G & A session

    • Language: English

  • AGM Certified Retail Manager Program

    January 24, 2018, 9:30 AM - 12:30 PM, OCC

    The Association of Golf Merchandisers (AGM) will unveil their Certified Retail Manager Program, a new initiative for the professional development of the members...

    • Language: English

  • What Makes a Successful Private Club Chief Executive...The 12 Key Secrets to Success

    January 24, 2018, 9:45 AM - 11:00 AM, OCC

    Successful private club executives are made, not born! It takes years to become a successful executive in what I believe is the most difficult of all hospitalit...

    • Language: English

  • Sponsored Session

    January 24, 2018, 11:15 AM - 12:15 PM, OCC

    TBD

    • Language: English

  • Golf's Hidden Fundamentals-The Human Skills

    January 24, 2018, 11:15 AM - 12:15 PM, OCC

    Golfers. In general, are under performing even with the technical advancements of today, and many get very frustrated playing the game. What is missing to get g...

    • Language: English

  • Creating an Enjoyable Golf Club Experience- Instantly Build a 5 Star Customer Service

    January 24, 2018, 11:15 AM - 12:15 PM, OCC

    In this highly insightful session, you will learn how to instantly build an outstanding service experience for your members and guests.  If you are serious abou...

    • Language: English

  • Invisible Swing. How do you teach what you cannot see?

    January 24, 2018, 11:15 AM - 12:15 PM, OCC

    Most of us have spent our careers looking at video and stop action photography. But what should we really be looking at? Can we really see what we need to. Or i...

    • Language: English

  • Having & Knowing Your Performance Metrics

    January 24, 2018, 11:15 AM - 12:15 PM, OCC

    What is par? How do you stand to par? The focus of this session will be giving professionals an understanding and a specific checklist to use when they return h...

    • Language: English

  • What Should I Know Before Hiring A Fitness Director For My Club?

    January 24, 2018, 1:00 PM - 2:00 PM, OCC

    This session will help in identifying your needs, recognizing trends, successfully running the department like a business and determining key competencies.

    • Language: English

  • Dollar-per-Round: Using this KPI for Froecasting Sales & Growing Business

    January 24, 2018, 1:00 PM - 2:00 PM, OCC

    Are you calculating this simple measure of sales revenue compared to rounds of golf?  Every Golf Shop should be tracking Dollar-per-Round to evaluate performanc...

    • Language: English

  • The Best Business Practices of Award Winning Instructors

    January 24, 2018, 1:00 PM - 2:00 PM, OCC

    This session will cover what you need to know to become a successful teacher and how to market yourself.

    • Language: English

  • Model Clubs and Best Practices They Engage to Stay That Way

    January 24, 2018, 2:15 PM - 3:15 PM, OCC

    We'll explore strategies that are used by the industry leading clubs to ensure strong and consistently relevant practices are used in the governance and leaders...

    • Language: English

  • The Golf Swing Matrix

    January 24, 2018, 2:15 PM - 3:15 PM, OCC

    This session will discuss how to interpret FlightScope, Trackman numbers and understand Magic Vs. Tragic

    • Language: English

  • A Roadmap to Marketing & Programming A Successful Golf Fitness Program

    January 24, 2018, 2:15 PM - 3:15 PM, OCC

    Learn how to properly engage with your golfers, form a network of trusted relationships and finally, how to release your golf fitness programming in a way that ...

    • Language: English

  • Adaptive Golf

    January 24, 2018, 3:30 PM - 4:30 PM, OCC

    This session brings together Professionals involved with any existing program teaching individuals with adaptive needs; Special Olympics, PGA HOPE, etc.. to sha...

    • Language: English

  • The Golf Disruptors Panel

    January 24, 2018, 3:30 PM - 4:30 PM, OCC

    The Golf Disruptors Panel will be a lively discussion about the future of golf through engaging conversations with the visionaries and influencers that are shak...

    • Language: English

  • Taking the Next Step in Social Media-How a PGA Professional can Best Utilize Social Media

    January 24, 2018, 3:30 PM - 4:30 PM, OCC

    TBD

    • Language: English

  • Entrepreneurial Spirit For Teaching & Coaching

    January 24, 2018, 3:30 PM - 4:30 PM, OCC

    The keys to a successful teaching and coaching business start with a complete plan for marketing, networking, customer service, and budgeting programs. This is ...

    • Language: English

  • Teaching with Technology

    January 24, 2018, 3:30 PM - 4:30 PM, OCC

    This session will cover how to use technology effectively. Technology has major implications for the future of our industry. This course discusses why technolog...

    • Language: English

  • The Future of Fitness & Wellness

    January 25, 2018, 8:30 AM - 9:30 AM, OCC

    TBD

    • Language: English

  • Start Giving "Thought Free" Putting Lessons that Change your Students Score

    January 25, 2018, 8:30 AM - 9:30 AM, OCC

    In this session Todd will share the tools you need to get people taking putting lessons from you. He will give you a blue print to giving effective "Thought Fre...

    • Language: English

  • What To Expect When Interviewing For A Selection Committee At a Private Club

    January 25, 2018, 8:30 AM - 9:30 AM, OCC

    If your career goals involve working at a private member-owned club, then interviewing with a selection committee will be in your future. Club Thinking Partners...

    • Language: English

  • Training and Motivating Your Golf Staff Throughout the Season- How Do You Bring Out Their Best?

    January 25, 2018, 8:30 AM - 9:30 AM, OCC

    What does it really take to train and motivate your golf staff to be at their best throughout the golf season?  In this insightful session you will be shown the...

    • Language: English

  • AGM Certified Retail Manager Program

    January 25, 2018, 9:30 AM - 12:30 PM, OCC

    The Association of Golf Merchandisers (AGM) will unveil their Certified Retail Manager Program, a new initiative for the professional development of the members...

    • Language: English

  • How to Build and Train Teams to Deliver on Critical Expectations of your Members and Business Units

    January 25, 2018, 9:45 AM - 11:00 AM, OCC

    The process of building and training teams to meet and exceed high expectations is neither an easy undertaking nor a short one. The task requires an understandi...

    • Language: English

  • The Big Three: The Hip, Shoulder and Abdominal Region. How these Areas can Affect Poor Swing Mechanics

    January 25, 2018, 11:15 AM - 12:15 PM, OCC

    The purpose of this presentation is to demonstrate the importance of these three areas and how weakness or dysfunction plays a large roll on poor swing mechanic...

    • Language: English

  • How to Maximize Coaching Opportunities for Juniors and College-Aged Golfers

    January 25, 2018, 11:15 AM - 12:15 PM, OCC

    Looking to market your business to junior golfers and young adults? This session will highlight marketing tips and tricks to help you grow your coaching busines...

    • Language: English

  • Tapping Into Your Best Golf: The art and science behind bilateral stimulation and other psychological tools used in golf instruction

    January 25, 2018, 11:15 AM - 12:15 PM, OCC

    Golf professionals will learn how past athletic adversities, failures, and losses impact player performances on a physiological and psychological level.  The sc...

    • Language: English

  • Revenue Building is Everyone's Job

    January 25, 2018, 11:15 AM - 12:15 PM, OCC

    How to make your professional team more effective for the club. Identify the points of focus that improve financial results at your club. The key is increasing ...

    • Language: English

  • Good, Better, Best: Evaluating Your Visuals and Customer Service Standards

    January 25, 2018, 11:15 AM - 12:15 PM, OCC

      This session will give you a resource to evaluate many aspects of your visual merchandising to include mannequins, fixtures, folding and steaming as well as ...

    • Language: English

  • The Master Mentoring of PGA Professionals

    January 25, 2018, 12:30 PM - 1:30 PM, OCC

    This program will provide proven practices and research-supported guidelines for developing a healthy and profitable mentoring relationship.   Additionally, the...

    • Language: English

  • Building a Win, Win, Win Instruction Business

    January 25, 2018, 12:30 PM - 1:30 PM, OCC

    A win, win, win instruction business means first and foremost the players score is lowered. Second the facility benefits because players that are improving play...

    • Language: English

  • Growing Your Tournament Business

    January 25, 2018, 12:30 PM - 1:30 PM, OCC

    Help Customers get what they want and you will get what you want. Increase your bottom line through Tournaments and Outings. In this session you will learn how ...

    • Language: English

  • Key Principles of Team Development

    January 25, 2018, 12:30 PM - 1:30 PM, OCC

    Why is it some clubs seem to consistent attract and retain the 'best and the brightest' talent in all levels of the operation, while other seem to be in 'always...

    • Language: English

  • Adaptive Golf Player Development Program

    January 25, 2018, 1:30 PM - 4:30 PM, OCC

    Learn the core competencies of teaching individuals of any adaptive ned or ability, best practices in developing/operating programs which engage and enhance liv...

    • Language: English

  • How to Transform Your Teaching Business Through The Coaching Programs Model

    January 25, 2018, 2:00 PM - 3:00 PM, OCC

    In this session you will learn how results based coaching, that can guarantee lower scores for your players, will dramatically increase your revenue while cutti...

    • Language: English

  • How to Grow Your Green Fee Revenue with Simple Revenue Management Techniques

    January 25, 2018, 2:00 PM - 3:00 PM, OCC

    Often misunderstood, effective Revenue Management can be executed by having accurate historical data, and following simple, common sense techniques, using tools...

    • Language: English

  • How to Get Noticed! Grow your business in this ever changing Golf Environment

    January 25, 2018, 2:00 PM - 3:00 PM, OCC

    With the growth of golf in the past years, there are many professionals getting into the golf instruction business. Where there used to be a few golf schools/in...

    • Language: English

  • Vendor Analysis & Selection: Narrow the Field for More Profitability

    January 25, 2018, 2:00 PM - 3:00 PM, OCC

    Choosing the right vendors will allow you to have the merchandise your customers want at the appropriate time and at a competitive price.  By carefully analyzin...

    • Language: English

  • How to Develop Elite Junior Golfers

    January 25, 2018, 3:30 PM - 4:30 PM, OCC

    TBD

    • Language: English

  • How to Show the Value of your Player Development Program

    January 25, 2018, 3:30 PM - 4:30 PM, OCC

    Learn how to track your students as they become golfers through your player development program.  Identify spending habits and tabulate revenue generation from ...

    • Language: English

  • The Fundamentals of Diversity and Inclusion

    January 25, 2018, 3:30 PM - 4:30 PM, OCC

    Discover the difference between diversity and inclusion; the dimensions of difference; understanding, recognizing and overcoming unconscious bias; intersectiona...

    • Language: English

  • GM Forum- Leading the Wellness Movement in the Private Club

    January 25, 2018, 3:30 PM - 4:30 PM, OCC

    General Managers of private clubs understand that successful clubs must ‘pivot’, moving towards broader-based amenities such as spa & fitness services, medical ...

    • Language: English

  • PGA Show Fashion Show

    January 25, 2018, 5:45 PM - 6:30 PM, PGA Forum Stage

    Preview apparel and accessories lines from top designers and brands as they showcase their newest collections all in one place, all at one time, all at the 2018...

    • Language: English

  • PGA Show Fashion Show Happy Hour Reception sponsored by SwingDish

    January 25, 2018, 6:30 PM - 7:30 PM, PGA Forum Stage

    Join us immediately after the PGA Show Fashion Show for the PGA Show Fashion Show Happy Hour Reception, sponsored by SwingDish on Thursday, January 25.

    • Language: English

  • Fluid Motion Factor- How To Repeat Your Best Swing More Consistently

    January 26, 2018, 8:30 AM - 9:15 AM, OCC

    TBD

    • Language: English

  • How to Create your VISION as a golf teacher/coach

    January 26, 2018, 8:30 AM - 9:15 AM, OCC

    Goals are good but not sufficient to be as successful as you could be.. Before you as a golf teacher/coach set any goals, you want to be clear on your purpose, ...

    • Language: English

  • New Dimensions in Coaching

    January 26, 2018, 9:30 AM - 10:30 AM, OCC

    In the normal course of events, we grow by extending ourselves further into the dimensions of life already available to us.  In other words, we do more of what ...

    • Language: English

  • Pelvic Powerhouse-Considerations of the Pelvis in the Modern Day Golf Swing

    January 26, 2018, 10:45 AM - 11:45 AM, OCC

    The pelvis is often misunderstood in today's golf swing.  Many of the common swing issues can be traced back fully or in paret to inefficient movement of the hu...

    • Language: English

  • Garlic Golf 8.5- We don't have to teach Posture-Find out why?

    January 26, 2018, 10:45 AM - 11:45 AM, OCC

    Golf 8.5 breaks from tradition and “cures all” - rapidly and successfully.   Posture should NOT and does NOT need to be taught.  And that is only the beginning ...

    • Language: English

  • Jump Start Your Leadership

    January 26, 2018, 10:45 AM - 11:45 AM, OCC

    Visiting over 200 clubs each year, combined with in-depth interviewing of well over 5,000 candidates over the years provides us with keen insights on what separ...

    • Language: English

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