Reed Exhibitions wants to make sure all new exhibitors get off to a positive and productive start in our tradeshows. In this required webcast for new exhibiting companies, the Reed Exhibitions staff and tradeshow marketing expert Jefferson Davis of Competitive Edge will provide you with information that is critical to your company’s success at our shows.
Topics:
- What you can expect from Reed Exhibition events
- Your support team at Reed Exhibitions
- An overview of Reed Exhibitions resources available to exhibitors
- The four strategic pillars of a results focused exhibit
- Show budgeting, money management and cost justification
- Right sizing your exhibit
- Goal setting and pre-show planning
- Creating an effective exhibit
- Marketing to build qualified booth traffic
- Staffing for success
- Lead management and measuring results