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Will Reilly, PGA
Twining Valley Golf Club
esher, PA 19025-1632
(215) 659-9917 wreilly@pga.com
Career Profile
Will Reilly has worked with his family at Twining Valley Golf and Fitness Club for 31 years. He has promoted junior golf through The First Tee of Montgomery County, coaching high school and college golf teams, and community programs for 27 years. He has worked tirelessly to provide opportunity, through golf, for at risk youth in The Philadelphia area. "The future of golf is in our hands."
Professional Experience
Professional Accomplishments
Teaching Experience
Professional Affiliations

Richard C. Brasser, PGA
Charloptte - NC - 28209
704-906-6190 rb@targetedgroup.com
Career Profile
With over 14 years of experience in the interactive media world, Richard has become one of the leading experts in social media and interactive marketing. As an acclaimed speaker, author and thought leader, Richard has been a speaker for the Golf Merchandiser of the Year Conference, Golf Travel Conference, Mentoring and Coaching Conference as well as many large corporate events. Richard is the lead technology writer for Club Management Magazine, an "Entrepreneur Roadmap" board member for the Kauffman Foundation and a member of the Social Media Task Force for NASDAQ.
Since founding the company in 1999, Richard has helped some of the nation's leading brands and exclusive clubs create their social networking strategies and successful interactive media initiatives. Aiding in strategic marketing programs for companies such as Nicklaus, SAP, Intuit, Citibank Smith Barney, Avaya Nortel, GMAC, Pepsi and RSM McGlaey, Richard has honed his understanding of how to create real engagement and long lasting value using social strategies. As a PGA Member and former Tour Player, Richard understands the golf industry and the needs of clubs around the world.
Professional Experience
Professional Accomplishments
Professional Affiliations

Mike Malaska, PGA
Malaska Golf
4060 North Pinnacle Hill Circle
Mesa, AZ 85207
480-393-3936b mike@malaskagolf.com
Career Profile
Mike Malaska's knowledge of the golf swing, as well as his philosophy and expertise at incorporating physical fitness programs in his golf instruction are simple…"There is no individual that is willing to practice – no matter what their physical limitations are – that I cannot teach to achieve their highest potential in the game of golf"!
His desire to understand and perfect the golf fame has made him an outstanding player as well. Mike has competed in a number of PGA and Champions Tour events, including the 1988, 2009, and 2010 PGA Championship. He also played the Asian Golf Tour for 2 years and competed in the 1982 and 1986 U.S. Opens.
His career has spanned over 38 years of instruction and playing experience working alongside Jim Flick with the Nicklaus/Flick Golf Schools from 1991 through 2002 and served as Director of Instruction for the Jack Nicklaus Golf Center in Japan (1992-1995). While in Japan, Malaska was featured in Golf Digest Japan and was nominated for Japan's Teacher of the Year in 1993.
Establishing Malaska International Golf in 1995 Mike has worked with 100s of corporations such as Lexus, American Express, visa, Fidelity Investments, KBW Financial, and many others. Mike's students have included numerous PGA/LPGA and Champions Tour players, many celebrities as well as prominent political figures throughout the work.
Professional Experience
Mike is currently the Director of Instruction for Nicklaus Academies Worldwide and instructs the teachers at each of the center around the globe. He has serviced as a consultant to TaylorMade-adidas Golf Worldwide since 2002. He has been a guest lecturer at corporate functions, PGA Section seminars and for the PGA of America Teaching & Coaching Summit. Having appeared numerous time on The Golf Channel as a guests instructor and in 2004 produced his own instructional DVD, "You Are Your Own Swing", featuring 2½ hours of both golf and fitness instruction
Mike Malaska's knowledge of the golf swing, as well as his philosophy and expertise for incorporating physical fitness and nutrition programs into his teaching, has made him one of the world's most sought after instructors. He is currently listed among Golf Digest's America's 50 Greatest Teachers (Number 28) and Golf Magazine's Top 100 Teachers in America. As a frequent guest on The Golf Channel Malaska is a Contributing Instructor at Golf Magazine where he has been featured on the magazine's cover three times.
Professional Accomplishments


Janet M. Ortega, PGA
Rockville, MD 20850-3426
301-762-5430 jmrdpgapro@aol.com
Career Profile
Janet arrived in Maryland in September, 2010 from Austin, TX where she spent two years as the Head Golf Professional for The First Tee of Greater Austin. Prior to The First Tee, she spent seven years as a PGA Head Golf Professional at two facilities in the Central Coast area of California where she co-created a new women's player program called New Golf Gals which consists of bi-monthly clinics with guest speakers while introducing the game of golf to new golfers and taught short game clinics at four Play Golf America Days held in Sacramento, California. A native of Chicago, she is a 1988 graduate of Purdue University with a degree in Retail Management and played varsity golf three years for the Boilermakers.
She turned professional in 1988 and obtained her membership in the PGA of America in 1992. Since then she has also been a Head Golf Professional at facilities in Indiana where she was the first woman elected to the Indiana PGA Board of Directors, and served on the Board from 1997-2001. She currently serves on the PGA of America's national Play Golf America committee has been host to numerous Women's Golf Weeks, Rally for the Cure events and new player development programs and participated as a guest speaker at several Play Golf America conference held at the PGA of America Merchandise Shows regarding adult player development.
Janet has also coached several high school and a collegiate women's golf teams. In 1998, Janet was hired as Butler University's first Women's Golf Coach. In 2007 she was the interim girl's golf coach for Watsonville High School in Watsonville, California coaching them to their lowest 9-hole team score in the school's history.
Professional Experience
Professional Accomplishments
Most recently, Janet received the 2009 President's Plaque from the Southern Texas PGA. She also was awarded 2007 Growth of the Game Award and the 2005 Horton Smith Award from the Northern California PGA. All of these awards are for her educational efforts with the PGA of America's Play Golf America initiatives and her development of adult player programs.
Professional Affiliations
Professional Club Marketing Association May 2011 - Present

Paul Barone
PGA Master Professional
Personal
Married – Wife Gina of 24 years
Son - Michael, Age 20 attending University of South Florida
Daughter – Emily, Age 17 attending Southeast High School
Employment
General Manager/COO - Sara Bay Country Club, Sarasota, FL -12/2009 to Present
General Manager/COO - Heron Creek Golf & CC, North Port, FL -8/2000 – 12/2009
General Manager/COO – Deep Creek Golf Club & King's Gate Golf Club, Port Charlotte, FL – 11/1994 – 8/2000
General Manager/Head Golf Professional - Deep Creek Golf Club, Port Charlotte, FL -12/1984 to 11/1994
Assistant Golf Professional – Foxfire Golf Club, Sarasota, FL – 3/1980 – 12/1984
Professional
PROFESSIONAL AFFILIATIONS
Class A Member PGA of America – Elected 1986

John Godwin, PGA
Columbus, GA31904-7018
706-587- 4653jgodwinpga@earthlink.net
Career Profile
John has been a PGA member for 35 years and has a broad range of experience having worked at private, public, resort and daily fee facilities. He has specialized in youth golf since 2000 and works as a consultant for U.S. Kids Golf.
Professional Experience
Godwin Creek Golf Course, Columbus, Georgia 2000-Present
Head Golf Professional
U.S. Kids Golf, Norcross, Georgia 1999-Present
Consultant
Georgia School of Golf, Columbus, Georgia 1993-1999
Director of Instruction
Professional Accomplishments
Professional Affiliations
PGA of America Master Professional and Life Member

Hania Poole
Turner Sports - PGA.com
Career Profile
Hania Poole is the director of business operations for PGA.com, the official site for the PGA of America. In this role she helps oversee the daily operations for the site, as well as the digital products related to the PGA Championship and Ryder Cup.
Professional Experience
Prior to joining Turner Sports, Poole was a senior product manager in Turner's New Product Development group. In this position, she launched PlayON! Sports, a low-cost, live streaming platform for high school and college sports. She also launched TVinContext, a premium linear advertising offering.
Professional Accomplishments
Poole received her bachelor's degree in public policy and French from DukeUniversity and earned her master's degree in business administration from the University of North Carolina at Chapel Hill.

Kirk Douglas, PGA
Palm Beach Gardens, FL33418
561-624-8411 kdouglas@pgahq.com
CAREER PROFILE
Kirk is a PGA Professional with over 22 years of experience in the golf industryspecializing in player development, marketing, community relations andsponsor activations.
Kirk serves in the Player Development Department for the PGA of America overseeing Play Golf America Days and special events for the 41 PGA Sections. These events include PGA Community Relations Youth Clinics, sponsor activations with PGA sponsors and other special events across the country which reached over 100,000 people in 2011.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS
Class "A" PGA Member

Eric V. Alpenfels, PGA
Pinehurst, NC 28374-4000
(910) 295-8121 eric.alpenfels@pinehurst.com
CAREER PROFILE
Eric Alpenfels is the Director of the Pinehurst Golf Academy and Golf Instruction at Pinehurst Resort. He is a Class "A" Member of the PGA of America and has been part of the Pinehurst family since 1985. His expertise has earned him recognition from Golf Magazine as one of the "Top 100 Teachers in America," Golf Digest as one of "America's 50 Greatest Teachers" and U.S. Kids Golf as one of the "Top 50 Teachers for Kids." Eric's activities beyond the fairways of Pinehurst are extensive, and include speaking engagements, contributions to industry publications and participation as an Adjunct Facility of the PGA of America Education Department. In partnership with Dr. Bob Christina, The Golf Academy is conducting research to pioneer the development of new practice techniques and innovative drills. He recently coauthored "Instinct Putting" with Dr. Bob Christina and Dr. Cary Heath.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS
PGA of America

Donna Orender
Jacksonville, Florida 32250-5809
904-372-4859 donna@orenderunlimited.com
Former WNBA President Donna Orender to Steer New Golf 2.0 'Connecting With Her' Initiative
PALM BEACH GARDENS, Fla. - The PGA of America has engaged Donna Orender as a consultant to lead Golf 2.0's "Connecting with Her" strategy, a key component in the industry's overall goal of reaching 40 million golfers by 2020.
Golf 2.0 is the new long-range strategic plan for the golf industry to substantially increase the number of golfers, the rounds of golf played and the revenue generated from golf over the next decade among current and potential consumers of the game.
Orender, who served as Women's National Basketball Association (WNBA) President from 2005-10, after working 17 years with the PGA Tour, is the founder of Orender Unlimited, a marketing, media and strategy company in Jacksonville Beach, Fla. In her consulting role with Golf 2.0, she will steer industry efforts to grow women's golf participation; identify and shape female-specific programming; and create a welcoming environment for more women to enter the game. Orender will also guide the establishment of partnerships with top women's organizations to leverage knowledge and resources in support of facility adoption and programs. In addition, Orender will position golf as an anecdote for women achieving balance in their busy lives, all the while pursuing good health, business networking, and family time in a fun-filled environment.
"The PGA is thrilled to retain Donna Orender to lead in the strategic development of our 'Connecting with Her' initiative for Golf 2.0," said Darrell Crall, PGA senior director, Golf 2.0, for The PGA of America.
"Donna's expertise in steering the growth of women's sports at the highest level will be critical in guiding the golf industry, as we tap new initiatives to appeal to women, who represent our game's fastest growing demographic."
Among Orender's many accolades are being named to the 2005 Sporting News' Annual Power 100, 2005 Fox Sports.com's 10 Most Powerful Women in Sports, and the 2007 BusinessWeek's Power 100 Sports lists.
"Donna Orender's name is synonymous with the growth of women's sports nationwide," added Crall.
"We are delighted that she will serve as an advocate in the development of new programs for women to positively connect with the game of golf."
"I'm excited by this incredible opportunity to make a difference in people's lives through the game of golf," said Orender. "Our goal is to build dynamic and engaging growth- of-the-game programs that passionately appeal to women on both a personal and professional level."
About Golf 2.0
Golf 2.0 is a targeted, focused, long-range strategic plan for the golf industry to substantially increase the number of golfers, the rounds of golf played and the revenue generated from golf over the next decade among current and potential consumers of the game. The goal of Golf 2.0 is to increase the number of golfers to 40 million by the year 2020, while growing the relevance of golf in America. Golf 2.0 will build toward that goal on three core strategies: "Retain and Strengthen the Golfing Core;" "Engage Lapsed Golfers;" and "Drive New Players" to the game.

Terry Dill, PGA
PGAChampions TOUR
Austin, TX 78749-2229
512-826-5522tdill@pgatour.com
CAREER PROFILE
Terry has forty-eight years of business experience being best known as a touring professional golfer on the PGA Tour, Champions Tour and European Senior Tour. He was involved for five years with Lost Creek Country Club, Austin, Texas, as a founder, developer, design consultant co-developer and Head GolfProfessional. Between playing the PGA and Champions Tour he attended law school and practiced law for ten years. While playing on the Champions Tour Terry served as chairman of the player's advisory council for two terms and served on the tour policy board for two terms.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS
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Coming Soon

Suzy is one of the nation's most acclaimed golf instructors and public speakers. She
is a member of The PGA of America and a member of the LPGA Teaching and
Club Professionals. Whaley was recently elected to The PGA of America Board of
Directors to represent the Connecticut, New England and Northeastern New York
PGA Sections – the first woman to do so from her District. She is also a member of
the PGA of America's National Instruction and National Diversity committees.
In 2002, Whaley was the first woman in 58 years to qualify and participate
in a PGA Tour event (the 2003 Greater Hartford Open). In 2005, she became the
first woman to qualify for the PGA Professional National Championship, finishing
tied for 64th.
Her many teaching accolades include being chosen among the top teachers in Connecticut by Golf Digest,
a number five designation by Golf Digest magazine for the 50 Best Women Teachers in America in 2010, the 2008
LPGA Northeast Section Teacher of the Year and a two- time Connecticut PGA Teacher of the Year.
She joins LPGA Tour and World Golf Foundation Halls of Fame golfer Nancy Lopez and fitness expert Donna
Richardson Joyner as spokespeople for the 2010 American Express Women's Golf Month.
Suzy and her husband, Bill, are parents of two daughters, Jennifer and Kelly.
Suzy's Favorite Golfing Memory
I have many golfing memories that are favorites, but my most favorite was the first time my husband
and I walked the fairways, playing with our two daughters, as we all carried our own clubs and everyone
played all their own shots.
Favorite Drill
Swing speed drill to increase club head speed:
Her favorite club
7-iron
Strongest part of her game
Accuracy of the tee

Coming Soon

Coming Soon

Donald E. Law, PGA
Port St Lucie, Florida 34952-6125
772-323-0625 donlaw@bellsouth.net
CAREER PROFILE
Don Law an award-winning junior golf instructor is founder and director of one of the largest training programs in the U.S. Law has been recognized for both his teaching and contributions to junior golf. An award-winning Junior Golf Instructor, Law opened the first Don Law Golf Academy in 1999. Over the last 12 years, the Don Law Golf Academy has grown from one to six locations, offering one of the largest year-round training programs in the country. The academies have more than 1,200 juniors actively training. Last year the Don Law Golf Academy conducted more than 1,700 junior classes, 1,000 adult clinics and 60 golf camps.
Through the years, Law has been recognized for both his teaching and his contributions to junior golf. Law is one of only 31 instructors in the world to make US Kids Golf's Top 50 Master Instructor list, and Golf Range Magazine has named him a Top 50 Golf Instructor the last four years.
In addition to the golf academies, Law oversees six US Kids Junior Tours and has been instrumental in the growth and development of the South Florida PGA Junior Tour. He is also president and co-founder of ParKit Golf. In 2010 Law's educational training kit was voted one of three "Best New Products" at the 2010 PGA Merchandise Show. More than 300 golf professionals have bought the training kits and are implementing them in their junior programs.
PROFESSIONAL EXPERIENCE
In 2011 Don became the director of instruction at the Club Med Academies in Port St. Lucie, Fl. where he oversees a teaching staff dedicated to training students who aspire to be the best players in the country.
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS
PGA of America Member

Rick J. Sessinghaus, Psy.D, PGA
Glendale, California 91206-1900
818-843-1004 Rick@RickSessinghaus.com
CAREER PROFILE
Rick Sessinghaus is known as "Golf's Mental Coach". He is an expert on the mindset principles that make or break performance on and off the course. His coaching has helped top junior, collegiate, and professional golfers reach new levels of performance. He is a Senior Instructional Editor for Golf Tips Magazine and has been a mental game contributor on Fox Sports Network. He is the author of the book, Golf: The Ultimate Mind Game which has been used by leading golf instructors across the country as the "best resource to improve your mental game."
Rick has combined his Bachelor's Degree in Speech Communications with his Masters and Doctorate in Applied Sports Psychology to create unique golf mental seminars across the country. As a sought after speaker and trainer to those companies looking to improve the key skills of motivation, focus, confidence, and execution, Rick's Take AIM system for mastering the mental game skills has been used in his interactive business trainings. Rick uses golf as the metaphor for improving business performance.
He makes his home base as a PGA Director of Instruction coaching at Chevy Chase Country Club in Glendale, CA. Rick's coaching philosophy revolves around understanding the uniqueness of each student and tailoring his coaching to fit their physical and personality needs.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS

Coming Soon

Coming Soon

Jon K. Colclasure
Palm Beach Gardens, FL33418
561-624-7697jcolclasure@pgahq.com
CAREER PROFILE
Jon Colclasure is Senior Strategic Planner for The PGA of America at the national office in Palm Beach Gardens, Florida. He has been with the PGA of America for 17 years in planning, research, IT, new media and consumer marketing. He is a Golf 2.0 team member and is the staff lead for the Affordability Initiative Team. He also directs PerformanceTrak.
In prior positions at The PGA of America, Mr. Colclasure was Director of Planning, IT and Research and also Research and Consumer Marketing Manager. He has served as an independent business consultant to PGA for Research. He was co-founder of PGA.com and PGA Interactive, LLC, the PGA's joint-venture now with Turner Sports and was PGA's Interactive'sfirst General Manager. In that position, Mr. Colclasure was responsible for guiding development of The PGA's initial interactive coverage of PGA of America Championship events and online ecommerce. He was also actively involved in formation of The PGA of America's on-site Championship merchandising operations.
PROFESSIONAL EXPERIENCE
Prior to his recent roles in Research and Golf 2.0 at The PGA of America, Mr. Colclasure was Group Practice Manager, Professional Services at Siebel Systems, Inc. in Atlanta, GA. Siebel provided world-class CRM and call center solutions for Fortune 500 companies. This Southeast Region office comprised 225 consultants and was rated # 1 in Customer Satisfaction and Employee Satisfaction worldwide. Siebel Professional Services provided Siebel Customer Relationship Management implementation services for clients that had licensed Siebel software. Siebel was recognized as the fastest-growing Inc. 500 company for three years running and reached $2 billion in annual revenue within 10 years of startup. The company has since been acquired by Oracle.
Prior to Siebel, Mr. Colclasure was a Senior Manager at Price Waterhouse. With Price Waterhouse Management Consulting Services, he specialized in Information Technology Planning, Financial Systems and Operations Consulting. With Price Waterhouse he consulted with companies in financial services, health care, cruise line, retail, manufacturing, oil and gas, real estate and non-profit industries.
PROFESSIONAL ACCOMPLISHMENTS
Mr. Colclasure earned MBA and bachelor's degrees from Oklahoma State University. He also earned CRM software certifications while at Siebel Systems in 2001-2004 including: Certified Siebel Systems Business Analyst, Siebel 6, Siebel 7.

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Bob Klier, Retail Industry Consultant
Lexmark International
Lexington, KY 40550
(859)232-1285(klier@lexmark.com)
CAREER PROFILE
Bob Klier is a Retail Industry Consultant with Lexmark, based in Lexington, Kentucky. He joined Lexmark in 1991. His responsibilities include industry analysis, sales strategy, and customer consultation. He works closely with Lexmark's large retail customers throughout the U.S. to design and implement signage and merchandising strategies.
PROFESSIONAL EXPERIENCE
Since joining Lexmark in 1991, he has held several positions, including, Technical Support Specialist, Finance Industry Manager, Sales Education Manager, Manufacturing and Distribution Industry Consultant, and Senior Account Manager, in addition to his current role.
Klier's breadth of experience has given him unique insight into the complicated operations of his customers and the challenges they are seeking to overcome. Previously, Klier held sales positions at two IBM dealers. Overall, he has more than 25 years of sales experience in the technology sector.

James Cronk, CPGA
North Vancouver, British Columbia, Canada V7N 1T3
604-986-1824james@cronkgroup.com
CAREER PROFILE
James Cronk has been passionately involved in the golf industry for over twenty years and he has travelled the world speaking to organizations about golf while learning many of the best practices that are being used by individuals and clubs to succeed in this challenged industry. He has presented sessions at industry events such as Golf 2020, NGCOA US National Conference, CMAA World Conference, Asia Golf Summit and the European Golf Owners Conference. As a consultant and trainer his company, CRONK GROUP, helps organizations achieve their goals and increase their profits by improving their systems, their service and their people!
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS

Robert Cook, Senior Winemaker, Chalone Vineyard
Soledad – CA – 93960
831-678-1717 Robert.Cook@Diageo.com
CAREER PROFILE
Robert Cook joined Chalone Vineyard in 2007 as senior winemaker. In this role, Robert is responsible for creating wines that express the unique character of the vineyards surrounding Chalone Vineyard and managing the production of Chalone Monterey wines from vineyard to bottle.
Chalone Vineyard had a profound effect on Cook long before he accepted the winemaker position. While celebrating his 21st birthday with family, he enjoyed a bottle of 1981 Chalone Pinot Noir, which ultimately enticed him to study fermentation and enology. Before Chalone Vineyard, Cook was at Estancia Winery where he started as associate winemaker and worked his way up to director of winemaking.
Cook was responsible for all Estancia winemaking though began primarily with red wines from their Monterey and Paso Robles vineyards, including the Pinot Noir, Meritage and Cabernet Sauvignon. Prior to joining Estancia, Robert worked as a winemaker in Spain for two years for Artadi and International Wine Services. He oversaw all aspects of Tempranillo, Grenache and some Cabernet Sauvignon winemaking while in Spain. While in Spain, he developed a love for all-things-Spanish and learned to speak the language. Robert has held harvest intern positions in Napa Valley at Stag's Leap Wine Cellars and Opus One, while earning his Bachelor of Science in Fermentation at the University of California at Davis.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS
Monterey County Vintners and Growers Association

Jeanine Schottler, SPHR-CA
Director, HR Field Services
Oasis Outsourcing
West Palm Beach, Florida 33411
866-709-9401www.oasisadvantage.com
CAREER PROFILE
Jeanine Schottler leads a team of certified HR professionals providing innovative human resource solutions to clients in a variety of industries. A customer-focused leader, Jeanine draws on 14 years of progressive human resource management and consulting experience. For the past six years, Jeanine has been in the PEO industry, delivering HR consulting services to a broad base of small and medium size businesses. Prior to joining Oasis, she held HR positions in higher education, healthcare management and wholesale distribution companies.
PROFESSIONAL EXPERIENCE
Jeanine has earned a Bachelor's of Science in Business Administration/Human Resources from Binghamton University as well as a Masters degree in Organizational Performance and Change.
PROFESSIONAL ACCOMPLISHMENTS
Jeanine has held her Senior Professional in Human Resource certification since 2002 and earned California certification in 2009.

Patrick Dill, PGA
Orlando, Florida 32837-7662
407-393-4902(patrick.dill@ritzcarlton.com)
CAREER PROFILE
Extensive Resort and Residential club experiences over the last 25 years. With an expertise in driving facility usage from many market segments whereby growing guest and owner satisfaction. PGA Section experiences have been in the North Florida and Metropolitan Section's.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS
PGA of America since May 1995

Raymond S. Irvin
Director, National Accounts
PGA Preferred Golf Course Insurance Program
1-800-888-GOLF RIrvin@Binsurance.com
CAREER PROFILE
Ray has 30 Years of Experience in the Insurance Industry and created the PGA Preferred Golf Course Insurance Program. He is licensed nationwide.
PROFESSIONAL EXPERIENCE
25 years experience as a small business owner
PROFESSIONAL ACCOMPLISHMENTS
BA from the University of Connecticut
PROFESSIONAL AFFILIATIONS

Rick Murphy,PGA
Greensboro, NC 27409
336-605-0052 rmurphy@rickmurphygolf.com
CAREER PROFILE
Rick Murphy is the PGA owner and director of instruction at Rick Murphy Golf Academy and Practice Center in Greensboro, N.C. which is a 30 acre facility that employs 7 PGA and LPGA Professionals. Murphy has been a PGA member since 1981 and is a member of the PGA Instruction Committee and past president of the Carolinas PGA Section. He was the 1988 PGA Junior Golf Leader Award recipient; a two-time Section Teacher of the Year (2001, '09) and the 2008 Section Golf Professional of the Year.
From 1995 to 1999, Murphy served as PGA director of instruction at the Country Club of Bogota, where he gave more than 12,500 private 30-minute lessons in four years and built a junior golf program for more than 125 juniors.
Rick has over 30 years invested into growing the game of golf in the Carolinas PGA Section, PGA of America and Internationally. He has developed a real passion for helping others enjoy the game of golf at his golf facility as well as in his community.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS

Keith Scott
Napa, CA 94559
707-299-2699, keith.scott@diageo.com
CAREER PROFILE
I am the Brand Manager for both Chalone Vineyard and Sterling Vineyard, two core brands in the Diageo Chateau and Estate Wines portfolio. As such, I develop and execute all marketing initiatives and campaigns for the brands, as well as partner with the winemaking, financial, and sales team to ensure success at each level of the brand. I have worked in the wine business for more than a decade, joining its ranks immediately after graduating from my undergraduate college. I have worked on brands ranging from Argentina to Champagne to Santa Barbara, and consider it a great privilege to now be devoting myself to two iconic California wineries.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
Master's of Business Administration, Darden Graduate School of Business, University of Virginia, 2008
PROFESSIONAL AFFILIATIONS
Advanced Certificate with Distinction, Wine and Spirits Education Trust, 2010

Caressa Bailey Sack CSW/DWS, PGA
Wayne – PA – 19087
215.983.1426 caressa.baileysack@diageo.com
CAREER PROFILE
Seasoned Wine and Spirits Educator, Sales Specialist, and Market Manager. Experienced in motivating and influencing individual and team performance, building wine capabilities among On-Premise Accounts and Distributor Sales Teams, and in the sales and service of wine and spirits. Ability to identify market opportunity and strategically access market potential. Very successful in maintaining key account relationships and cultivating strong business relationships.
PROFESSIONAL EXPERIENCE
PROFESSIONAL ACCOMPLISHMENTS
PROFESSIONAL AFFILIATIONS

Rebecca Lukban, PHR – Field Service Manager
Rebecca is a human resources professional with more than fifteen years experience in human resources in many different industries. Rebecca began her career as a HR generalist/manager, and in the last six years expanded her career into the PEO industry. In 2008, Oasis Outsourcing purchased Professional Employer Plans, Inc., and Rebecca continued with them as a SR HR Consultant and later was promoted to manage SR HR Consultants in the Florida and the N. East Regions. Rebecca has worked with industries such as healthcare, pharmaceutical, legal, engineering, staffing, homebuilders, Country Club/Golf Resorts, hospitality, service, and distribution. Rebecca earned her Bachelor's degree in Business Management from the University of South Florida and holds a Professional in Human Resources (PHR) Certification. In 2008, Rebecca accepted a position as the Director of Communications for HR Tampa a local chapter of SHRM which she held for two years. Rebecca is passionate about educating her clients, potential prospects and mentoring to other in-house employees about the importance of human resources and how to fully understand the requirements of staying compliant.

Michelle Espada, PHR is a senior HR Consultant at Oasis Outsourcing, Incorporated, the largest privately held Professional Employer Organization (PEO) in the nation. Responsible for providing HR consultation and customized HR services for small and medium-size businesses, she serves as a field Client Service Manager for over 40 clients within the state of Florida, representing more than 2,500 worksite employees. A customer-focused and creative human resource professional, Michelle has 10+ years of client management experience within the PEO industry, specializing in providing HR and account management services for multiple industries. She holds a BS degree in Psychology from the University of Central Florida; and has also received her Master's degree in Human Resources from Rollins College. She is a PHR certified Professional in Human Resources.